SOCIAL MEDIA FOR STUDENTS’ EMPLOYABILITY SKILLS
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Published:
Jan 14, 2021
Keywords:
Students’ Employability Skills, Social Media, LinkedIn, YouTube, WhatsApp, Facebook, Twitter, Educational Technology, Technology Enhanced Learning (TEL)
Main Article Content
Abstract
Social media may be an important tool for students to develop and improve their employability skills. This paper reports the results of a survey conducted in Osun State Technical Colleges (Nigeria) that investigated the use of social media (LinkedIn, YouTube, WhatsApp, Facebook, and Twitter) and their influence on students’ employability skills. The study adopted a quantitative design approach and involved a sample of 354 randomly selected students. An instrument called “Use of Social Media Platform and Students’ Employability Skills Questionnaire (SMSESPQ)” was used for the purpose. Data were analyzed using multiple regression statistics. The findings showed that the use of YouTube, LinkedIn, Facebook, WhatsApp, and Twitter contributed significantly to students’ employability skills, and that students perceived this same benefit of social media.
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Articles - Special Issue
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Novet, J. (2015, February 5). LinkedIn now counts 347M members, up from 277M at the end of 2013. Retrieved from http://venturebeat.com/2015/02/05/linkedin-now-counts-more-than-300m-members-up-from-277m-at-the-end-of-2013/
Overtoom, C. (2000). Employability skills: An update. ERIC Digest No. 220 [ED445236 2000-10-00]. Columbus, OH, USA: ERIC Clearinghouse on Adult Career and Vocational Education. Retrieved from https://files.eric.ed.gov/fulltext/ED445236.pdf
Paxson, P. (2010). Mass communication and media studies: An introduction. New York, NY, USA: Bloomsbury Academic.
Rodrigues, J. J. P., Sabino, F. M. R., & Zhou, L. (2011). Enhancing e-learning experience with online social network. IET Communication, 5(8), 1147-1154. doi: 10.1049/iet-com.2010.0409
Selwyn, N. (2012). Social media in higher education. In The Europa World of Learning 2012. 62nd Ed. London, UK: Routledge.
Smith, E. (2004). Teenage employability (views of employers). Youth Studies Australia, 23(4), 47-53. Retrieved from https://www.researchgate.net/publication/265129410_Teenage_Employability_Views_of_Employers
Yamane, T. (1967). Statistics: An introductory analysis, 2nd Ed. New York, NY, USA: Harper and Row. Retrieved from https://www.gbv.de/dms/zbw/252560191.pdf
Zinser, R. (2003). Developing career and employability skills: A US case study. Education + Training, 45(7), 402-410. doi: 10.1108/00400910310499974
Adawo, M. A., & Atan, J. A. (2015). Graduate unemployment in Nigeria. Entrepreneurship and venture capital nexus. Journal of Economic and Sustainable Development, 4(9), 75-81. Retrieved from https://www.iiste.org/Journals/index.php/JEDS/article/view/6483
Ajayi, J. (2015). Graduates unemployment and criminality in Ado-Ekiti. International Journal of Management and Business Research, 5(1), 61-77. Retrieved from http://ijmbr.srbiau.ac.ir/article_5692.html
Arteaga, R., Cortijo, V., & Javed, U. (2014). Students' perceptions of Facebook for academic purposes. Computers & Education, 70, 138-149. Retrieved from https://www.sciencedirect.com/journal/computers-and-education/vol/70/suppl/C
Bansal, T., & Joshi, D. D. (2014). A study of students’ experiences of mobile learning. Global Journal of Human-Social Science, 14(4), 26-33. Retrieved from https://globaljournals.org/GJHSS_Volume14/3-A-Study-of-Students-Experiences.pdf
Bennett, T. M. (2006). Defining the importance of employability skills in career/technical education. Dissertation ProQuest Information and Learning Company. Retrieved from https://etd.auburn.edu/bitstream/handle/10415/644/BENNETT_TRACY_49.pdf;jsessionid=8C1154C6ACE8F3D81C7928D2AF0AD58C?sequence=1
Boyd, D., & Ellison, N. (2007). Social network sites: Definition, history, and scholarship. Journal of Computer-Mediated Communication, 13(1), 210-230. Retrieved from https://dblp.org/db/journals/jcmc/jcmc13.html
Boyi, J. (2008, December 5). Improving Vocational Education. Daily Trust Newspaper.
Brown, P., & Hesketh, A. (2004). The mismanagement of talent. Employability and job in the knowledge economy. Industrial & Labor Relations Review, 59(4). Retrieved from https://www.academia.edu/4469244/The_Mismanagement_of_Talent_Employability_and_Jobs_in_the_Knowledge_Economy
Caleb, E. C., & Udofia, A. E. (2013). Generic skills and the employability of electrical installation students in technical colleges of Akwa Ibom State, Nigeria. IOSR Journal of Research and Method in Education, 1(2), 59-67. doi: 10.9790/7388-0125967
comScore (2011, December 14). More than 200 billion online videos viewed globally in October. Retrieved from Retrieved from http://www.comscore.com/Press_Events/Press_Releases/2011/12/YouTube_Accounts_for_At_Least_34_Percent_of_All_Videos
Chukwu, B., & Igwe, A. (2012). Reducing graduate unemployment through entrepreneurship development. The Nigerian Experience. African Journal of Social Sciences, 2(4), 139-152. Retrieved from http://www.sachajournals.com/ajss-2(4)
Church, K., & de Oliveira, R. (2013). What's up with WhatsApp? comparing mobile instant messaging behaviors with traditional SMS. In MobileHCI '13, Proceedings of the 15th international conference on human-computer interaction with mobile devices and services (pp. 352-361). New York, NY, USA: ACM. doi: 10.1145/2493190.2493225
Clarke, J. (2013). Employability skills and the financial services training package. Australian Journal of Basic and Applied Sciences, 7(6), 9-14. Retrieved from http://ajbasweb.com/old/ajbas/2013/April/9-18.pdf
Duncan, I., Yarwood-Ross, L., & Haigh, C. (2013). YouTube as a source of clinical skills education. Nurse Education Today, 33(12), 1576-1580. doi: 10.1016/j.nedt.2012.12.013
Embi, M. A. (2012). Web 2.0 content creation tools: A quick guide. Selangor, MY: Pusat Pembangunan Akademic.
Eneji, M. A., Mai-Lafia, D., & Weiping, S. (2013). Socio-economic impact of graduate unemployment on Nigeria and the Vision 20:2020. International Journal of Development and Sustainability, 2(1), 148-176.
Fawzi, H. A. (2015). Usage of WhatsApp application for e-learning and its impact on academic performance in Irbid National University in Jordan. International Journal of Applied Engineering, 10(19), 39875-39879.
Federal Republic of Nigeria (2013). National Policy on Education. 6th Edition (2013). Lagos, NG: NERDC Press. Retrieved from https://issuu.com/esspin/docs/national_policy_on_education
Jasra, M. (2010, November 24). The History of Social Media [Infographic]. Retrieved from https://www.webanalyticsworld.net/2010/11/history-of-social-media-infographic.html
Kelkar, A., & Kulkami, S. (2013). Value of Facebook for job search: Languishing present to a lucrative future. International Conference on Information Society (i-Society 2013), 222-226.
Kern, R. (2010, May 12). 5 social media tools for college students. U.S.News &World Report. Retrieved from http://www.usnews.com/education/articles/2010/05/12/5-social-media-tools-for-college-students
Lange, P. G. (2007). Publicly private and privately public: Social networking on YouTube. Journal of Computer-Mediated Communication, 13(1), 361-380. doi: 10.1111/j.1083-6101.2007.00400.x
McFadden, K. (2014, April 30). Why LinkedIn is so important for professionals and job-seekers. Smart Business Trends. Retrieved from http://smartbusinesstrends.com/linkedin-important-professionals-job-seekers/
Munro, J. (2007). Fostering internationally referenced vocational knowledge: A challenge for international curricula. Journal of Research in International Education, 6(1), 67-93. Retrieved from doi: 10.1177/1475240907074790
National Bureau of Statistics (2011). The annual socio-economic report. Retrieved from https://nigerianstat.gov.ng/pdfuploads/Social%20Economic%20survey%20-%20ICT.pdf
Novet, J. (2015, February 5). LinkedIn now counts 347M members, up from 277M at the end of 2013. Retrieved from http://venturebeat.com/2015/02/05/linkedin-now-counts-more-than-300m-members-up-from-277m-at-the-end-of-2013/
Overtoom, C. (2000). Employability skills: An update. ERIC Digest No. 220 [ED445236 2000-10-00]. Columbus, OH, USA: ERIC Clearinghouse on Adult Career and Vocational Education. Retrieved from https://files.eric.ed.gov/fulltext/ED445236.pdf
Paxson, P. (2010). Mass communication and media studies: An introduction. New York, NY, USA: Bloomsbury Academic.
Rodrigues, J. J. P., Sabino, F. M. R., & Zhou, L. (2011). Enhancing e-learning experience with online social network. IET Communication, 5(8), 1147-1154. doi: 10.1049/iet-com.2010.0409
Selwyn, N. (2012). Social media in higher education. In The Europa World of Learning 2012. 62nd Ed. London, UK: Routledge.
Smith, E. (2004). Teenage employability (views of employers). Youth Studies Australia, 23(4), 47-53. Retrieved from https://www.researchgate.net/publication/265129410_Teenage_Employability_Views_of_Employers
Yamane, T. (1967). Statistics: An introductory analysis, 2nd Ed. New York, NY, USA: Harper and Row. Retrieved from https://www.gbv.de/dms/zbw/252560191.pdf
Zinser, R. (2003). Developing career and employability skills: A US case study. Education + Training, 45(7), 402-410. doi: 10.1108/00400910310499974