L'EFFETTO MODERATORE DELLE DIFFERENZE DI GENERE SULL'ACCETTAZIONE DEI LEARNING MANAGEMENT SYSTEM: UN'ANALISI MULTI-GRUPPO

Contenuto principale dell'articolo

Ahmed Al-Azawei

Abstract

Nel settore educativo, l'influenza delle differenze di genere sull'atteggiamento degli utenti nei confronti delle tecnologie di apprendimento risulta essere motivo di preoccupazione nella letteratura esistente. La presente ricerca si propone di estendere il Technology Acceptance Model (TAM) nel contesto dell'e-learning e di indagare l’influenza del genere sull'adozione della tecnologia in un paese del Medio Oriente. Allo studio hanno preso parte 302 studenti universitari di informatica in una università pubblica in Iraq. Oltre alle variabili del TAM, nel modello proposto sono state integrate la soddisfazione percepita e l'autoefficacia dell'e-learning come fattori predittivi diretti dell'intenzione comportamentale verso l'accettazione dei Learning Management System (LMS). Inoltre, il divario di genere è stato incluso come fattore equilibrante della relazione tra i costrutti del modello. Il framework proposto spiega una buona varianza dell'intenzione comportamentale (53,1%). Le differenze di genere, tuttavia, hanno avuto solo un lieve effetto moderatore sul rapporto tra autoefficacia dell'e-learning e accettazione degli LMS. L'autoefficacia ha avuto un impatto maggiore sull'intenzione di usare gli LMS tra gli uomini che tra le donne. Vengono inoltre discusse le potenziali implicazioni della ricerca.

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